DassaultSystemes introduces "Perfect Shelf"
2012-09-18DassaultSystemes has recently launched its all-new Industry Solution Experience for Consumer Packaged Goods (CPG) and Retail companies called "Perfect Shelf". It leverages 3D modelling and visualization to provide realistic views of retail aisles, including shelves, fixtures, products, lighting and promotional materials.
Monica Menghini, Executive Vice-President, Industry and Marketing, DassaultSystemes, said, "Now thanks to our 3DEXPERIENCE platform, CPG brand manufacturers and retailers can imagine and quickly deliver superior shopping experiences that simultaneously reconcile consumer’s perspective, business objectives and operations excellence. It will transform the way they innovate and collaborate, for and with consumers, in both mature and developing markets."
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