Hitachi Vantara commits to cultivating mutually beneficial partnerships 

Hemant Tiwari, Managing Director, India, Hitachi Vantara

“Hitachi Vantara introduced the groundbreaking partner program in India. This unique initiative complements Hitachi Vantara’s existing Centre of Excellence capabilities worldwide and underscores our dedication to fostering our partners’ business growth. By equipping our focused partners with Hitachi Virtual Storage Platform machines at their own locations, along with robust sales and marketing support, we empower them to serve customers more effectively in refreshing, upgrading, and innovating their data infrastructure solutions. This program highlights the significance of India to Hitachi Vantara and demonstrates our commitment to cultivating mutually beneficial partnerships while driving sales growth collaboratively with our partners.

To support partners in their commercial acceleration, Hitachi Vantara recently announced the launch of its partner program to provide product showcase machines of the Hitachi Virtual Storage Platform (VSP) E590 device for selected partners in India. With Hitachi VSP E590 machines installed at their own sites, partners can now deliver quicker Centre of Excellence (COE) capabilities to their local customers, including the ability to conduct Proof of Concepts (POCs) on customers’ unique solutions, validated with on-site customer data, and increase the number of workshops conducted. In addition to machine investments totalling more than $200,000 (USD), Hitachi Vantara is providing marketing and sales support to drive awareness for the showcase and demonstration program at the partner sites, including setting up standees at the partner locations, social media promotions on LinkedIn, and deploying Hitachi Vantara sales representatives to support lead generation and increase awareness.”