HPE emphasizing on empowering partners and VARs with advanced digital solutions

Amer Warsi  
Director, Channels and Partner Ecosystem, Hewlett Packard Enterprise (HPE), India

"At HPE, we are dedicated to supporting our partners in reimagining and transforming their day-to-day operations to unlock greater value and accelerate digital transformation. Acknowledging the challenges businesses encounter in adapting to evolving digital landscapes, we place a strong emphasis on empowering our partners and Value-Added Resellers (VARs) with digital solutions. We view our channel partners as integral extensions of our sales force, working collaboratively to drive mutual success. Our channel partners collaborate with HPE for three key reasons: to expand their customer base, increase market share, and accelerate revenue growth. With that, they contribute their expertise, resources, and capabilities, enabling us to deliver comprehensive solutions to our customers. We provide our partners with the essential tools, processes, and resources to develop and market products that drive business success. Moreover, with AI becoming a central force in both business and all aspects of life, our objective now is to assist partners in moving from simply identifying AI opportunities to successfully capitalizing on them.”