It is hard to distinguish between deepfakes, genuine footage

Deepfake technology is becoming increasingly sophisticated, making it more difficult to distinguish between fake and genuine footage. This is a serious concern, as deepfakes could be used to spread misinformation, damage reputations, or even interfere with elections.

DeepFake AI ( Deepfake) Deepfake AI is a type of artificial intelligence used to create convincing images, audio and video hoaxes. Deepfakes often transform existing source content where one person is swapped for another. They also create entirely original content where someone is represented doing or saying something they didn't do or say.

The development of deepfakes is becoming easier, more accurate with the arrival of newer technology includes:

GAN neural network technology is used in the development of all deepfake content, using generator and discriminator algorithms.

Convolutional neural networks( CNN) analyze patterns in visual data. CNNs are used for facial recognition and movement tracking.

Autoencoders are a neural network technology that identifies the relevant attributes of a target such as facial expressions and body movements, and then imposes these attributes onto the source video.

Natural language processing is used to create deepfake audio. NLP algorithms analyze the attributes of a target's speech and then generate original text using those attributes.

High-performance computing is a type of computing that provides the significant necessary computing power required by deepfakes.

There are a number of ways to try to detect deepfakes, but it is becoming increasingly difficult. Some of the telltale signs of a deepfake includes

· Unnatural facial movements: Deepfakes often have unnatural facial movements, such as blinking too much or too little, or having mismatched facial expressions.

· Poor lip-syncing: In some cases, the lip-syncing in a deepfake may be off, making it clear that the audio has been manipulated.

· Skin tones and textures: Deepfakes can sometimes have unnatural skin tones or textures, as the AI is not able to perfectly replicate human skin.

· Inconsistent lighting: Inconsistent lighting can be a sign that a video has been manipulated.

With the AI tools becoming more accessible, deepfakes are arising threat in audio, video and photo formats. Catching the actual perpetrators of deepfakes can be difficult, as they often use sophisticated techniques to hide their identities and tracks

However, as deepfake technology continues to improve, it is becoming increasingly difficult to spot these telltale signs. This is why it is important to be critical of everything you see online, and to use multiple sources of information to verify any claims that seem too good to be true. 

Dr. Deepak Kumar Sahu, President & CEO, VARINDIA