Meta settles Lawsuits against two Firms erasing its Data

Meta has settled a lawsuit for “significant sum" against two companies that were engaged in data scraping operations on its platforms. BrandTotal and Unimania, agreed to a permanent injunction banning them from scraping Facebook and Instagram data going forward or profiting from the data they collected.

“BrandTotal and Uninamia also agreed to pay a significant financial sum as part of the settlement," said Meta. Though Meta did not disclose the sum paid to the two firms.

The social network originally filed the lawsuits in October 2020 in the US against two companies that used scraping to engage in an international data harvesting operation.

These companies scraped data from Facebook, Instagram, Twitter, YouTube, LinkedIn and Amazon, in order to sell “marketing intelligence and other services. The actions of BrandTotal and Unimania violate Meta’s Terms of Service and it is pursuing legal action to protect its users. Scraping is a form of data collection that relies on unauthorised automation for the purpose of extracting data from a website or app.

Meta then filed a new complaint in federal court in California against BrandTotal and Unimania after the defendants published a new malicious extension on Google’s Chrome Web Store designed to scrape Facebook, in violation of Facebook’s Terms and Policies and state and federal law.