NVIDIA launches GeForce NOW cloud gaming service in India

The cloud gaming platform exits beta with Performance and Ultimate membership plans, bringing Blackwell-powered RTX gaming, UPI payments, and access to thousands of PC titles across multiple devices without requiring high-end gaming hardware.

NVIDIA has officially launched its GeForce NOW cloud gaming service in India, ending its early access beta phase and making the platform available to gamers nationwide. Starting July 15, users can access high-performance cloud gaming powered by NVIDIA's Blackwell RTX architecture, enabling premium PC gaming experiences without investing in expensive gaming hardware.

The launch comes as India continues to emerge as one of the world's fastest-growing gaming markets, where access to high-end gaming PCs and consoles remains limited for many users. GeForce NOW addresses this challenge by streaming games directly from NVIDIA's cloud-based GeForce RTX servers to a wide range of compatible devices, including laptops, Macs, smartphones, smart TVs and handheld gaming consoles.

Performance and ultimate plans introduced

Following a three-month beta programme, NVIDIA has introduced two subscription options for Indian gamers. The Performance membership is priced at ₹999 per month, while the Ultimate tier is available at ₹1,999 per month. Gamers can also opt for day passes priced at ₹399 and ₹799, respectively.

The company said existing early access users will receive a one-time 20% discount on the first three months of a recurring membership after their current pass expires. NVIDIA has also introduced UPI payment support, allowing users to purchase memberships and day passes through India's widely used digital payment system.

Blackwell-powered cloud gaming experience

The Indian service is powered by NVIDIA GeForce RTX 5080 SuperPODs based on the Blackwell RTX architecture, delivering up to 62 teraflops of computing performance with a 48GB frame buffer.

The Ultimate membership includes support for DLSS 4 with Multi-Frame Generation, enabling streaming resolutions of up to 5K at 120 frames per second. Competitive gamers can also benefit from NVIDIA Reflex, which reduces click-to-pixel latency to below 30 milliseconds while supporting gameplay at up to 1080p and 360 fps.

The Blackwell architecture also enables Cinematic-Quality Streaming through AV1 encoding, AI-powered video enhancement, 4:4:4 chroma and 10-bit HDR support for improved visual quality across different devices and network conditions.

Access to thousands of games

GeForce NOW allows users to stream games they already own across platforms such as Steam, Epic Games Store, Xbox, Battle.net, Gaijin and GOG, eliminating the need to repurchase titles. The platform also integrates with gaming subscription services, including Xbox Game Pass and Ubisoft Connect, giving members access to an extensive catalogue of games.

In addition, NVIDIA has introduced optional persistent cloud storage add-ons ranging from 200GB to 1TB, allowing users to keep installed titles ready for instant access. The service currently supports thousands of Ready-to-Play and Install-to-Play games, with new titles added regularly, enabling gamers to enjoy high-end PC gaming without downloads, patches or local storage limitations.