Bollywood superstar Salman Khan has invested in Indian short-form video app Chingari in a ₹95 crore ($13 million) pre-Series A round led by Bengaluru-based OnMobile. Shares worth ₹13.5 crore have been allotted to Khan, who has also come on-board as Chingari's brand ambassador.
It is our pleasure to have Salman on-board as one of our global brand ambassador and investor. We are confident that our association will power Chingari to scale greater heights in the near future," said Sumit Ghosh, Co-founder and CEO, Chingari. The app currently has more than 56 million users in India.
The app has more than 56 million users in India. I like how Chingari has shaped up in such a short span of time, a platform for millions from rural to urban to showcase their unique talents and be seen by another million's in no time," said Salman.
Chingari allows its users to download and upload videos, chat with friends, interact with new people, share content, browse through feed, and much more. The platform is available in more than 12 vernacular languages along with English and Spanish.
Chingari has always focused on empowering the content creators and builds on its strategy to continuously bring exciting content for all users with more relevant and robust features," said Deepak Salvi, Co-Founder and COO, Chingari
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