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SAP eyeing new partnerships to expand reach in India

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As per the latest report, SAP India(NYSE:SAP) has revealed its plan to further expand and strengthen its ecosystem with new partners in critical focus areas, namely, mobility, cloud, SAP HANA, and emerging markets. This move will allow SAP to explore untapped opportunities by jointly venturing into the market and offering advanced solutions to its existing and prospective customers, and thereby creating greater value for customers.

SAP is intensifying its partner engagement strategy to understand customer requirements and provide them joint solutions by leveraging SAP’s cutting-edge platform, technology, power of Cloud, and the SAP ecosystem's industry expertise.

SAP, as an open innovator, is offering multiple platforms for partner development and collaboration to co-innovate across key focus areas including Mobility, Cloud, SAP HANA and emerging markets. In mobility, the key partners who have signed up are Blue Star Infotech, to build growth in Mobility and Analytics businesses and provide solutions to pharmaceuticals, consumer goods, and media industries and ZenFocus Inc will be using SAP’s Mobility, Asset Management and Analytics capabilities to provide value to asset-intensive customers.

To offer customers the choice of deployment with cloud and hosting services that will help them save money and run their businesses better, SAP is engaging with the leading industry players, including  Hexaware Technologies for Enterprise Warehouse Management and Transportation Management solutions, with their strong travel and logistics practice and SAP Cloud solutions, NEC Technologies India, who will be working on the SAP cloud portfolio of Success Factors, Cloud for Customer, Social Media Analytics, and Business by Design for Japanese investment companies in India and RS Social, has partnered with SAP and will offer the Success Factors solution for talent and performance management.