Strengthening partner ecosystem through CBF and advanced solutions

RAJESH GOENKA
CEO, RASHI PERIPHERALS LIMITED

At RP Tech, we see strong momentum across AI-powered computing, hybrid cloud, cybersecurity, and AI data center solutions. These technologies are not only shaping the future of IT infrastructure but also redefining technology consumption across enterprise verticals. We have strategically expanded our portfolio with AI-enabled laptops and PCs to meet the growing demand for intelligent, productivity- first devices. Additionally, our collaborations with global OEMs have helped us stay ahead of the curve, translating innovation into accessible, scalable solutions for end users. We are also investing heavily in capability building. From channel roadshows like CBF to internal technical trainings, we ensure our sales team and partners are fully equipped to position and support advanced solutions.

Over the last 36 years, we have emerged as a value-added distribution partner by moving beyond product fulfilment to becoming solution enablers, delivering after-sales support, integration capabilities, and go-to-market acceleration. Our Channel Business Forum (CBF), which spans 50+ cities, empowers local partners with insights into new technologies, demos, use cases, and hands-on enablement. This consultative approach is especially critical in Tier 2 and Tier 3 markets where we act as both knowledge provider and technology catalyst.

Looking ahead to FY 2025–26 and beyond, accelerating digital adoption across SMBs and the public sector presents significant opportunities. With 50+ branches and 10,000+ partners, we are well-positioned to scale high-impact solutions. While skill gaps remain a challenge, we are addressing them through continuous skilling, enablement programs, and ecosystem empowerment.