SME

The Business of Value

by VARINDIA 2010-04-22

When was Modi InfoSolutions Pvt. Ltd. founded and what has been the predominant belief that has driven the company's success?

Initially, we started our computer business in the name of M C Modi & Co. and we dealt in most of the products. Ours is a family business. Beginning with floppies, we shifted to printers and accessory business. Then, we started manufacturing our own computers under Modi Peripherals Pvt. Ltd. Following this, we entered into corporate business, education, services and government. We changed our company’s name to Modi InfoSolution Pvt. Ltd. because peripheral, in itself, becomes a very small thing.

Our aim is infosolution. Now, we are a solution-based company. Today, we are covering almost every segment. We have our own manpower, sales team; our products are distributed among different directors. We have divided our business amongst our family members. We have our corporate and general offices in Delhi and Mumbai, respectively. We have small branches in Noida and Gurgaon. We are implementing ERP and CRM also. We are planning to have more branches.

What is the size of your organization?

Both M C Modi and Modi InfoSolutions are closing at approximately Rs.120 crore. Modi Infosol is around Rs.75 crore and M C Modi is Rs.45 crore.

What is the strength of your company?

We are altogether 100 people in the organization. With an experience of 22 years and with a workforce of 100 people, Modi is ready to set up a network of like-minded people who are ready to create success for them as well as for their customers.

Which are the vendors you dealing with?

We are working with HP (ProCurve), MS, Fujitsu, IBM, Cisco for networking. We share a good rapport with most of the vendors we are working with.

HP, IBM, Lenovo, Acer, VSNL, Samsung, Intel, AMD, Seagate, Epson, Xerox, Microsoft, Wipro and solution provider for PITNEY BOWES, Red Hat and a few others. We are referral Partners of SAP. Modi InfoSol is today a name to reckon with in the IT industry because we not only believe in sales but after-sales service support, which gives utmost satisfaction to our customers.

When it comes to the Government verticals, which are the departments you are working with?

We deal with defence and education.

What are the solutions you offer?

It depends on the customers what solution do they want. We have all types of hardware, software, and networking. The spectrum of offering is continuous – starting from software, PCs, laptops, servers, printers, multifunction machines/photo copiers, video projection systems, storage and networking products to develop customized IT solutions for all sorts of customer’s needs.

How big is your channel business? What is the value proposition that you bring to table for your partners?

In Delhi, we have around 500 partners, doing regular business, and another casual 500 partners. We have more than 1,500 partners all across the country. We bring new opportunities to the table for partners by signing up with complimenting brands and solutions which will give them the added growth prospects within their existing clientele.

What is your advice to your partners?

They should form some policies. For SMEs, there should be some policies. If you want to grow, you should add more and more vendors.