Veeam's collaboration with partners: The key ingredient for global business growth 

Nikhil Sharma
Marketing Lead, Veeam Software

Relationship Marketing during COVID times
The impact of the COVID-19 outbreak has been widespread across industries which has forced businesses to redefine their business relationships and connect with the customers on a personal level. To attain this Veeam brings continuous innovation to its marketing strategies to stay ahead of the curve. We are at the forefront of innovation and customer satisfaction due to our great relationship with our Alliance partners with several changes in the market dynamics, Veeam’s marketing strategies have evolved with the ongoing trends. Veeam’s collaboration with partners is the key ingredient for global business growth and for our goal to deliver the best Availability solution on the market.

To strengthen the relationship with customers 
The year 2020 taught us the importance of engaging and maintaining overall customer relations. While Veeam has always followed a customer & partner centric approach wherein we ensure all the programs and solutions offered by the company are simple, flexible and reliable, the outbreak of the pandemic has made it more vital to stay connected with the customers and maintain a level of transparency to build trust. Every customer is unique and has different business requirements, hence we follow to create a personalized 1:1 communication model for each customer which is directly driven from the desk of our Managing Director and Marketing Head. Our team supports and helps our customers in every way possible – providing wellness kits, considering extension of service requests, creating partner reward programs etc. Veeam’s marketing strategies are unparalleled as Veeam continues to lead the industry with an exceptionally solid roadmap through 2021 and beyond.