Belkin announces “Gold Rush” Scheme for Channel Partners

Belkin has announced the sizzling “Belkin Gold Rush” scheme to augment channel partners’ efforts to promote Belkin products in target markets across India. Designed to bootstrap aggressive channel engagement with the Belkin brand, the exciting scheme offers gold points for each Belkin product sold by resellers, enabling them to accumulate points to win up to 60 grams of gold during this year end buying season.

Valid for purchases made during February 15th and March 31st, 2009, the “Belkin Gold Rush” scheme also gives resellers the opportunity to earn bonus gold points, by purchasing specific bundle of products in a single invoice. For instance, bundle of products ordered together fetches 120 points, against 85 if ordered individually.

“This is the first among many such channel schemes we plan to roll out to our loyal reseller partners across India this fiscal,” says Mohit Anand, Country Manager, Belkin India. “As a channel-friendly company, we are committed to enhancing our channel partner RoI continuously,” he added.

With attractive schemes, focussed channel development initiatives, and high quality RMA and warranty service, Belkin is focussed on building strong retail shelf presence, across IT/CE/Mobile, large format retail and neighborhood mom & pop stores, for its award-winning, innovative product lines in India.