Cat Phones has launched flagship Cat S60 in India with an integrated thermal camera. The Cat S60 is also the most waterproof smartphone available able to go to depths of up to 5 metres for 1 hour. Available from March 17, 2017 through both offline and online channels, at a price of Rs.64,999/-, the device will be available across high-end multi-brand outlets in the country and on Amazon India.
The Cat S60 is an extremely tough and robust, world-class rugged smartphone. It exceeds military specs and is built to withstand drops from 1.8m, reinforced with a strengthened die cast frame. The device is IP68-certified which makes it dustproof, shockproof and waterproof.
CAT S60 Key Features:
** Strengthened Die Cast Frame
** Drop proof to 1.8m, MIL Spec 810G
** Super bright display (540 nits), Gorilla Glass 4
** 4.7” HD capacitive multi-touch with auto wet finger and glove support
** Optimized battery performance (3,800 mAh)
** High quality audio experience (>105dB)
** Underwater 13MP main camera with dual flash, 5MP front-facing camera
** Dual-SIM 4G LTE
** Snapdragon 617 octa-core processor
** 32GB ROM, 3GB RAM
** Android Marshmallow
Dedicated FLIR thermal camera app with MSX technology; still image, panorama and video capture; changeable heat palettes; temperature spot meter; and min, max and average temperature data.
Linda Summers, Chief Marketing Officer, Bullitt Group, Global Mobile Device Licencee for Caterpillar Inc., said, “Following our evaluation of the Indian market over the last year, we have spotted an immense opportunity for our devices in the rugged smartphone category. Recognizing India’s potential as a sophisticated and fast-growing market, we are looking to launch in the country with a highly-targeted offering for both consumers and the B2B sector. Globally, we have reached a landmark figure of over 1 million units of Cat phone sales, and are very positive about reaching out to the Indian market.”
Amlan Bhattacharjya, Founder & CEO, Brandeyes, the official distribution partner for Bullitt Group in India, said, “We are excited about our exclusive distribution partnership with the Bullitt Group in India. We have been exploring the opportunities available in the Indian market, and have developed our marketing and distribution strategy to identify and reach out to our key target audiences in the country.”
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