HCL wins ITSMA awards for Marketing Excellence

As per a latest update, the IT Services Marketing Association (ITSMA) has honoured HCL Technologies with a Diamond and Gold award. HCL received a Diamond award for its CIO Straight Talk” initiative, recognizing it as the industry’s best-in-class programme for driving business with thought leadership. Additionally, HCL won a Gold award for enabling sales channels through its Game Changer Forum (GCF), honouring its standout performance in improving marketing performance.
 
Receiving two awards from such a prestigious organization and longstanding programme affirms the significance of HCL’s investment in customer insights and it also validates our commitment to delivering customer-centric marketing services, said Krishnan Chatterjee, Head of Strategic Marketing, HCL Technologies.
 
Dave Munn, President & Chief Executive Officer, ITSMA, said, Each year, we receive a wide array of impressive submissions for the thought leadership category, and this year was no exception. HCL’s CIO Straight Talk programme is truly innovative and demonstrated impressive results in connecting with CIOs, making it a standout initiative.
 
According to HCL Technologies, it received the recognition for driving business with thought leadership and strategic sales enablement.