In order to manage, understand and work with big data, HP(NYSE) Enterprise Services has reportedly introduced new telco big data and analytics solutions for communications service providers (CSPs).
HP’s new portfolios of offerings include HP Smart Profile Server and HP Actionable Experience Management system.
HP Smart Profile Server will reportedly facilitate evaluation of vast amounts of data collected daily by networks and will use its insight to deliver new targeted offerings for subscribers. Besides this, it will also lay the analytics foundation for HP Actionable Experience Management and HP Ad Personalization.
HP Actionable Experience Management system will provide the insight to the subscriber’s service level. This way, it will become easy to understand subscriber’s behaviour and current network conditions. Then, CSPs would be able to take action to improve the subscriber experience.
“CSPs have a wealth of information about their subscribers, including their preferences, their habits and all of their mobile activities, but they need to be able to use this data to generate new offerings and drive growth,” said Marshal Correia, Vice-President & General Manager, HP Enterprise Services India.
Correia further added, “We have combined HP’s business analytics solution with our deep networking expertise to help CSPs generate the actionable insights they need to propel their organizations into the future.”
