Transsion Holdings has announced the launch of its online smartphone brand, Infinix in India and introduced 2 Smartphones- Note 4 and Hot 4 Pro. The phones will be available exclusively on Flipkart at price of Rs. 8,999 and Rs. 7,499 respectively.
“India is an extremely significant market for us” said Benjamin, Global Head Infinix. He added, “The Indian smartphone industry is ever changing. It is interesting to note how millennials understand technology and become the conduit for driving online adoption. Our vision for Indian market is to become a preferred choice for young consumers by designing products that complement their lifestyle and make technology innovation affordable. We aim to expand our product portfolio by launching “Made for India” products soon” he further added.
Commenting on the launch while speaking about its India plans, Anish Kapoor, CEO Infinix India said, “Being a new player in the Indian competitive online smartphone market, consumer and product is at the centre of our “Go Beyond” philosophy. Our dedicated R&D team has evaluated the digital consumer needs and introduced unique features such as a big battery with Xcharge technology, big screens with stunning display and smartphones beyond ordinary colours that will enhance the young consumer’s smart lifestyle. Our partnership with Flipkart will be instrumental in making Infinix range of smartphones available pan India. We are targeting an online market share of 8-10% by 2018.”
Ajay Veer Yadav, VP Smartphones, Flipkart said, "Flipkart has a wide array of budget friendly smartphones that are not only easy on the pocket but are also equipped with best in class technology. A significant chunk of our large and growing customer base opt for affordable smartphones that are characterized by a sleek design, powerful battery life and high performance. Our exclusive association with Infinix checks all these boxes as we look forward to expanding shoppers’ choice of phones in this segment. We are determined to bring customers more innovation, superlative choices and a richer experience to constantly keep them excited and maintain our market leadership in this segment”.
According to the company, consumers will also get a free 2 months’ subscription for Hotstar Premium, up to Rs. 8,500 off on Exchange for Note 4 and Rs. 7,000 off on Hot 4 Pro. There is an extra 15% off on Flipkart Fashion and Lifestyle category on August 5th - 6th only. In addition, consumer can also avail 84 GB data for 84 days at just Rs.443 from IDEA Cellular with the purchase of Infinix smartphones.
Talking about the features, both the phones comes with 2-SIM card slots and one dedicated expandable slot, the Android Nougat operating system and supports 4G LTE bands with VoLTE support for HD calls. Whereas, Infinix Note 4 gets a 5.7-inch Full HD IPS Display with 500nits, has 32GB of internal storage and is powered by an Octa-Core processor with 3GB RAM. It also features a 4300mAh, a 13MP Rear camera, an 8MP selfie camera and comes in color variants of Ice Blue, Champagne Gold and Milan Black.
While talking about Hot 4 Pro, it features a 5.5” HD IPS screen, 4000mAh battery, 13MP rear camera, a 5MP front facing camera and dual speakers powered by Dirac Stereo Widening™ technology. the product is also packed with 3GB RAM and 16GB of internal storage and features in colours of Bordeaux Red and Quartz Black, Magic Gold.
The phone Infinix Note 4 is going to be available from the afternoon on August 3rd, 2017 while Hot 4 pro will be available from 23:59Hrs on August 3rd, 2017 exclusively on Flipkart
INFINIX NOTE 4 SPECIFICATIONS
INFINIX HOT4 Pro SPECIFICATIONS
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