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Kingston (Channel Promotion)

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Let's Celebrate - Let's Shop!

Festivals, anniversaries, birthdays and special occasions, all of them have one thing in common - togetherness and family bonding. The last quarter of the calendar year is the time which not only the industry but even the consumers look forward to. The reason is that the trail of festivals starting from October to December keeps the Indians busy. The shopping is kept for this time of the year, taking into consideration the fact that almost all big and small brands announce special festive schemes, discounts, freebies, exchange offers, etc. Also, vendors redesign the pricing to attract more and more customers. Not only this, keeping the festive mood in mind, vendors introduce schemes to motivate its channel partners also known as resellers. VARIndia tries to piece together what the IT industry has in store for not only the consumers but also its partners.

Kingston Digital, Inc. has initiated an exciting ShopDeco contest for its partners all across India.

This year, Kingston is celebrating Diwali with all its trade partners and rewarding them with Gold and Silver. The ShopDeco contest will see participation from 500 shops all across India. The contest is an exciting and simple one, the retailers need to maintain Kingston branding in their shops, click pictures of it and mail the pictures to info@itsmyspace.com before October 15, 2010. To make the contest interesting, Kingston has given points to various branding elements, the retailers will keep accumulating more points with Kingston branding in their shops. Therefore, more brand display will ensure more prizes! To make this contest fair and square for all the retailers, Kingston is also extending the opportunity for shops to call for more branding elements to be displayed in the shops. Kingston will announce the winners of the contest around Diwali.