Mobile Phones lead eBay India’s "Battle of Gadgets"

A study has been conducted of all the gadget transactions on eBay India in the first quarter, i.e. from January 1, 2013 to March 31, 2013 .The report released from the study has been named "Battle of the Gadgets" which reveals details on gadget consumption patterns of Delhi. The gadgets which have been studied include Mobile Phones, Laptops, Tablets, Digital Cameras and Televisions.
 
Deepa Thomas, eCommerce Evangelist, eBay India, said, "Gadgets have always been very popular with Delhi shoppers on eBay India with as much as 47% of the shopping basket being from the electronics category. We have been observing an increasing trend of smartphone consumption in the city with Samsung being the most popular mobile brand with a 25% market share, followed by Sony and BlackBerry at 18% and 12% each."
 
As per the report, the tablet brand which emerged among the Delhiites was Apple. Among the five gadget categories, mobile phone consumers topped with 62%, followed by tablet and digital cameras. Smartphone purchases have gone up by more than three times and tablets have more than doubled as compared to purchases in the same quarter last year. On the brands front, Samsung has surfaced as the most popular gadget brand in the country with a 27% market share across the five gadget categories on eBay India. In the digital cameras category, Sony has been the top brand among the people of Delhi in terms of purchasing gadgets.