Advertisement Advertisement

Rashi Peripherals organizes ABR, reinvents its business model

Rashi Peripherals has recently organized its Annual Business Review (ABR). Themed as “Reinforcing our Fundamental Values”, the event was aimed at evaluating the company’s performance in the previous financial year and set a vision for FY 2018-19. An eminent team of Branch Heads, Branch Managers, Business Managers and Product Managers gathered under one roof to brainstorm on key thrust areas in a two-day conference held in Mumbai.


Branch heads and branch managers representing 51 locations pan India gave an in-depth presentation on their previous year’s performance and achievements. They also proposed key result areas in FY 2018-19. The major highlight of the event was the interactive session

“Khul Ke Poonch”, an open forum for Branch heads to highlight their issues to the management. First of its kind in the ABR, it was a humble attempt to build a strong bridge of trust between the company and its elite sales force. The leadership panel addressed the issues highlighted and assured continue support to branches. This session concluded on a very positive note and received an overwhelming response from the audience.


Rashi Peripherals also made a couple of important announcements during ABR. Redefining its business philosophy, the company vowed to reinforce its fundamental strengths with a renewed focus on empowerment of branches, channel engagement, value-added service and growth aspirations. As Digital is the way ahead, Rashi Peripherals proposed the launch of “RPtech Mobile App” to strengthen its digital footprints.


Kapal Pansari, Director, said, “As the industry dynamics are changing at a fast pace, we, at Rashi Peripherals, are also reinventing our business model. Distribution of cutting-edge technology solutions will remain a key focus of our business in the next three years. We are now stepping out of our boundaries and will be exploring new business avenues in the areas of Deep Learning, Artificial Intelligence, and Digital Marketing.”


The two-day conference was concluded with a grand awards night. In a neck-to-neck competition, the Ahmedabad and Kolkata branch won the “Best Branch of the Year Award”, whereas Mumbai and Coimbatore branch came to the second runners-up.

Related Articles