WHITE PAPER
Social Media Command centre opened
2012-06-08Defiance Technologies has opened a social media command centre in Chennai for Nissan in Japan.
Andy Palmer, Executive Vice-President, Nissan Motor Company said, “The centre will allow Nissan have a better control of its online reputation by helping it listen to, analyse and respond to social media conversations across geographies and platforms. This platform will enable Nissan monitor, analyse and engage with Japanese consumers in real time.”
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