Spotify tests voice translation feature for podcasts

Spotify Technology is testing an AI-powered feature that will translate podcasts to other languages. The feature marks the latest attempt by the Swedish company to capitalize on generative artificial intelligence to tap new users and boost revenue. The translated versions are powered by Microsoft-backed OpenAI’s newly released voice generation technology.  

Spotify has begun testing an AI-powered tool that will allow podcast creators to translate their episodes into different languages. This feature would allow users to listen to podcasts in their own language, even if the original podcast was recorded in a different language. The feature is still in the early stages of development, but it is powered by Microsoft-backed OpenAI's new voice generation technology.

This technology allows Spotify to translate the podcast into a different language and reproduce it in a synthesized version of the podcaster's own voice. Spotify is currently testing the feature with a select group of podcasters, including Dax Shepard, Lex Fridman, and Monica Padman. The feature marks the latest attempt by the Swedish company to capitalize on generative artificial intelligence, the technology that has taken the world by storm after the rise of ChatGPT, to tap new users and boost revenue.

The company plans to roll out the feature to more podcasters and users in the coming months. The voice translation feature could be a major breakthrough for podcasts. The translated versions, powered by Microsoft-backed OpenAI’s newly released voice generation technology, would mimic the original speaker’s style and will be more natural than traditional dubbing, Spotify said.

It would allow podcasters to reach a global audience, and it would allow users to listen to podcasts from all over the world. The feature could also help to make podcasts more accessible to people with hearing disabilities.