At the launch of their tenth store in Mumbai, UniverCell has announced the Univercell Tablet Gaming Championship powered by Intel, a unique in-store consumer engagement initiative that will give gaming buffs the ultimate adrenaline rush. The event will run across 25 UniverCell SYNC stores in Mumbai and Bangalore, where players will compete for winning two popular games – the Asphalt 8 Airborne, and FIFA 14 by EA Sports.
Powered by Intel, this championship will kick-off on July 14, and conclude at the end of the fortnight, where Univercell will award two winners each, from both the metros, an Intel processor based tablet. Detailed rules and regulations of the championship will be available on the Univercell website.
Kicking off the tablet gaming championship, Sathish Babu, Founder, Univercell Telecommunications said "We are extremely happy to launch our tenth store in Maharashtra. As a strategic move, we have launched this store in a prominent location like Colaba to play a dominating role in Mumbai, Maharashtra and eventually across India. Being the pioneers in mobile retail, we are confident that customers will prefer us for our superior services and proactive value added services."
Earlier this year, Intel outlined its strategy to accelerate its growth in India, driven by an increased focus on new mobile form factors like 2 in 1s and Tablets. The collaboration with UniverCell, is a part of Intel’ strategy to accelerate its growth in India, driven by an increased focus on new mobile form factors, such as 2 in 1s and tablets.
