Zoho has made a foray into the Indian market with its suite of business, productivity and collaboration products on the cloud. Zoho's focus is on providing cost effective solutions for small and medium businesses (SMBs) on the go. Large Enterprises, SMBs and Individual users across segments will now be able to compete effectively in the market place by using Zoho CRM, Zoho Sites, the Zoho Docs suite and the Zoho Mail suite.
According to a survey released by Zinnov Management Consulting, titled "Indian SMB ICT adoption insights" - small and midsize businesses (SMBs) in the country will grow at a compound annual growth rate (CAGR) of 15 percent by 2015, contributing US$15 billion or over one-third of India's overall IT spend.
The study noted that India is home to around 50 million SMBs, of which 10 million are technology-ready. This addressable market opportunity will increase to 11 million by 2015, it added.
Raju Vegesna, Chief Evangelist, Zoho said, "We are excited to enter the burgeoning Indian SMB market and play a proactive role in helping companies "Work Online". As one of the first vendors to offer a comprehensive online office suite in India, the creation and development of every Zoho product is important, as it reinforces our commitment to the Indian SMB market. We hope to provide effective solutions across segments so that companies can concentrate on their core competence and leave their IT needs to us."
