IceWarp's partner network is an integral part of its business strategy

Anita Kukreja, Head - Marketing & Channel Sales, IceWarp India

“Our channel partners are the backbone of our business. We are glad to be working coherently with them to help our prospects and customers have their teams on our platform which can significantly aid seamless communication and collaboration with the internal and external world. As a practice, we engage in constant engagement with our partners to equip them with important information and certification programs to digitally upgrade as well as train the team members regularly.

Partners are core to our DNA, and we believe they are our last mile to the prospects and end customers. As experts and veterans in the industry, our partners play a very important role in supporting our customers on the ground with their proficiency in services. We feel confident that our decision of working in tandem with channel networks will remain core to our go-to-market strategy. The said outlook has decidedly played a pivotal role in growing the brand’s market reach out geographically and vertically.

The partner network is an integral part of our business strategy for the region.”