Shiprocket launches AI 'Copilot' to empower 100,000+ Indian MSMEs in digital self-reliance

Shiprocket has introduced Copilot, an innovative AI-powered assistant designed to transform 1 lakh-plus sellers' management and expansion of their ecommerce businesses. Designed as a comprehensive virtual assistant for sellers, Shiprocket Copilot handles a wide range of critical tasks, from processing orders, and checking COD billing to assisting with queries on international shipping or Whatsapp suite, offering solutions that are precise to the queries and suggesting ways to incorporate those into sellers' business.

According to a recent study by Meta, 94% of MSMEs acknowledge AI's potential to drive significant business growth, with 91% emphasising the need for accessible and affordable AI technologies. Recognizing this demand, Shiprocket developed Copilot to empower Indian MSMEs by bridging the technology gap.

This AI-driven assistant enables small businesses across Bharat to optimise operations, improve productivity, and build a more sustainable, self-reliant digital future. This AI assistant acts as a go-to platform for merchants, similar to ChatGPT, helping them solve queries independently and on demand. Shiprocket Copilot offers a suite of powerful features tailored specifically for the needs of Indian MSMEs, with instant answers, real-time resolution, and contextual understanding.

Designed for maximum accessibility, Shiprocket Copilot’s user-friendly chat interface delivers a seamless experience, giving sellers 24/7 step-by-step guidance for managing tasks independently. With features like live package tracking and RTO (Return to Origin) performance insights, Copilot transforms complex ecommerce queries into easy-to-understand and self-reliant information for MSMEs.

"Shiprocket Copilot was inspired by the everyday challenges we saw small businesses face in the ecommerce space,” shared Saahil Goel, MD & CEO of Shiprocket. “We wanted to create a solution that would empower sellers to make quick, informed decisions without relying on external support for every step. With Copilot, sellers gain a powerful, user-friendly tool that guides them through essential processes—whether it's setting up new sales channels, managing returns, or tracking shipments. This capability allows them to navigate the complexities of the digital landscape independently, helping them not only grow their businesses but also play an integral role in strengthening India’s economic resilience,” he added.

In today’s fast-paced ecommerce environment, agility and efficiency are essential for small businesses to stay competitive. Shiprocket is committed to empowering MSMEs by providing solutions like Copilot that simplify operations and foster independent decision-making.

Looking forward, Shiprocket plans to continually upgrade Copilot’s capabilities with enhanced data analytics, predictive insights, and advanced AI-driven recommendations, making the process even smoother for merchants and fuelling the journey toward a digitally empowered and self-reliant India.